Pharos helps its customers help their customers.

The pandemic highlighted the importance of effective communication and prompt responses for both ferry operators and travellers. During this challenging time, the numerous distribution partners, which ferry operators can easily utilise thanks to Pharos, proved to be invaluable assets. Even today, agents handle schedule changes with great accuracy and attention to detail, ensuring customer satisfaction for requests that some ferry operators might be unable to manage independently.

In France, ferry has gone mainstream

Groundbreaking distribution partnership grants ferry operators access to leading French E-commerce site.

With 23 million unique visitors a month and €4 billion annual sales in 2019, Cdiscount is the French Ecommerce Leader.

Three facts you need to know to grow ferry sales in 2017

On January 12th, 2017, in the presence of Bill Gibbons, Director of the British Discover Ferries organisation and Christian Totzeck, President of the German Ferry Association VFF, Pharos presented the key findings of a ferry travel sales research conducted in late 2016 and early 2017.

Survey Results: What Ferry Passengers Really Want – 2016

British holidaymakers now spend 20 % more than five years ago. The leisure travel expenditure of Germans has been growing by 5 % every year since 2008. On a global scale, leisure travel spending increased by 4 % in 2015. Clearly, those growth numbers must be reflected in the annual reports of passenger ferry companies as well. In light of this tourism boom, Pharos Datacom wanted to find out what people just in the middle of their 2016 holiday booking process think about ferries: what they really want, what they feel they can get, and what they cannot.